Welcome to the Rugged Reign Sunglasses Collection—where European design meets everyday adventure.
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Discover frames built for clarity, durability, and style—handpicked for men who live life in bold color. Whether you’re gearing up for the outdoors or adding the finishing touch to your look, you’ll find your next favorite pair right here. See the difference.
BMW Motorsport Black Men Sunglasses
$169.00 CAD
BMW Motorsport White Men Sunglasses
$150.00 CAD
BMW Motorsport Gray Men Sunglasses
$159.00 CAD
BMW Motorsport Black Men Sunglasses
$151.00 CAD
Scotch & Soda Black Men Sunglasses
$275.00 CAD
BMW Motorsport Black Men Sunglasses
$173.00 CAD
Saint Laurent metal SL 690 DUST Sunglasses
$594.00 CAD Saint Laurent
Saint Laurent SL 690 Aviator Sunglasses
$594.00 CAD Saint Laurent
Saint Laurent Printed Acetate SL 662 Sunglasses
$527.00 CAD Saint Laurent
Roberto Cavalli Black Men Sunglasses
$350.00 CAD
RUGGED REIGN
Why You'll Love Our Collection
- Comfortable Fit:Â Ergonomic designs for all-day wear.
- Durable Frames:Â Built to withstand your most rugged adventures.
- Stylish Options:Â A pair for every personality and occasion.
- Affordable Luxury:Â Premium quality without the premium price tag.