People Of Shibuya Gray Cotton Men Jacket
Elevate your style quotient with the avant-garde ‘People Of Shibuya’ jacket, crafted for the modern man. This piece strikes a bold statement with its stand collar and sleek die-cast zip closure, while the hidden camouflage hood adds an unexpected edge. Experience the tactile delight of special garment-dyed cotton with a distinct vintage allure. The jacket’s interior boasts a contrast with an ultra-light ripstop nylon lining, perfect for an effortless, trendy look. Four practical front pockets fuse utility with fashion. Dare to stand out in this gray-toned masterpiece.
Material: Cotton, Polyamide, Elastane
Country of origin: CN
Color: Gray
Elevate your style quotient with the avant-garde ‘People Of Shibuya’ jacket, crafted for the modern man. This piece strikes a bold statement with its stand collar and sleek die-cast zip closure, while the hidden camouflage hood adds an unexpected edge. Experience the tactile delight of special garment-dyed cotton with a distinct vintage allure. The jacket’s interior boasts a contrast with an ultra-light ripstop nylon lining, perfect for an effortless, trendy look. Four practical front pockets fuse utility with fashion. Dare to stand out in this gray-toned masterpiece.
Material: Cotton, Polyamide, Elastane
Country of origin: CN
Color: Gray
Free shipping always, across the US & Canada. Secure checkout, fast processing, and a stress-free 14-day return policy. Got a problem? You get a real human response, fast—no bots.
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You’re buying more than just clothing. Every collection is handpicked from 100+ legendary European brands—no knockoffs, no shortcuts. We obsess over quality and only ship the real deal, guaranteed.
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Launching Rugged Reign wasn’t about trends—it was about helping guys look good and feel stronger, inside and out. If you’re not stoked with your fit, we’ll make it right.” – Jared Holland, Founder
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Free shipping always, across the US & Canada. Secure checkout, fast processing, and a stress-free 14-day return policy. Got a problem? You get a real human response, fast—no bots.
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1% of every sale supports men’s mental health programs (currently Heads Up Guys). Your look = someone else’s lifeline. Change the game, one wardrobe at a time.
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Pair your pick with
Explore some of our hand picked pieces to find the perfect match and build a style that’s unapologetically you.
Brunello Cucinelli Blue Wool Casual Pants
$1,997.00 CAD
Brunello Cucinelli Blue Fleece Wool Pants
$1,095.00 CAD
Frequently Asked Questions
For more questions, send us an email: info@ruggedreign.com or whatsapp: 368.999.8962. No bots, and we're happy to help.
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Our products use both US and EU sizing. Check the size guide for an easy fit, and if it’s not perfect, you’ve got 14 days to return or exchange—hassle-free, no questions asked.
Click here for our SIZE GUIDE
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Every piece is handpicked from over 100 European designer brands, blending real style with a mission: 1% of every sale supports men’s mental health. Top-tier quality—plus you’re part of something bigger.
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Yep, shipping is always free in the US & Canada! Orders ship within 2 business days and usually arrive in 3–7 business days, so you’ll be fresh in no time.
