Alviero Martini Prima Classe Black Viscose Turtleneck

$242.00 CAD$340.00 CAD
Italian Size MEN

The Alviero Martini Prima Classe men’s turtleneck sweater U 3401 UI70 is an elegant and versatile knitwear piece, ideal for those seeking a refined look for both casual and formal occasions. Crafted from a blend of 50% viscose and 50% polyester, it offers a soft feel on the skin and an excellent fit. The high neckline provides warmth and adds a sophisticated touch to your outfit. Unique elbow patches in faux leather with the iconic Geo print, a signature of Prima Classe, enhance the design. The regular fit ensures comfort and freedom of movement, making this turtleneck a must-have for the autumn-winter season. Perfect to pair with jeans or dress trousers, it is the ideal choice for those who appreciate a sophisticated and distinctive style.

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You’re buying more than just clothing. Every collection is handpicked from 100+ legendary European brands—no knockoffs, no shortcuts. We obsess over quality and only ship the real deal, guaranteed.

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Launching Rugged Reign wasn’t about trends—it was about helping guys look good and feel stronger, inside and out. If you’re not stoked with your fit, we’ll make it right.” – Jared Holland, Founder

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Free shipping always, across the US & Canada. Secure checkout, fast processing, and a stress-free 14-day return policy. Got a problem? You get a real human response, fast—no bots.

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1% of every sale supports men’s mental health programs (currently Heads Up Guys). Your look = someone else’s lifeline. Change the game, one wardrobe at a time.

Reviews


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I got myself a pair 18k gold Belstaff aviators, handmade in Japan. Stunning. I got them within a week and decided to wear them absolutely everywhere including in the middle of a forest hike. Even fellow hikers were commenting on how awesome they are.
Matthew Galas-Edmonton AB
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Really impressed with how easy it was to shop at Rugged Reign. The Belstaff Aviators are top quality—and I love supporting a brand that’s all about men and men’s mental health. I’ll definitely be back.
Dr. Matthew Vaughan-Brentwood Bay, BC
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Police Wayfarers-Good experience overall, and just discovered Police. These are my go to shades this summer.
Daniel Hansen-Victoria, BC

Frequently Asked Questions


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